{"id":103885,"date":"2026-02-02T00:00:00","date_gmt":"2026-02-01T21:00:00","guid":{"rendered":"https:\/\/www.capmad.com\/nominations\/%nomination-category%\/leire-leoz-nommee-directrice-des-franchises-chez-accor\/"},"modified":"2026-02-02T23:00:53","modified_gmt":"2026-02-02T20:00:53","slug":"leire-leoz-nommee-directrice-des-franchises-chez-accor","status":"publish","type":"nominations","link":"https:\/\/www.capmad.com\/fr\/nominations\/marche-entreprise-fr\/leire-leoz-nommee-directrice-des-franchises-chez-accor\/","title":{"rendered":"Leire Leoz nomm\u00e9e Directrice des franchises chez Accor"},"content":{"rendered":"

Leire Leoz est nomm\u00e9e Directrice des franchises pour la division Premium, Milieu de gamme et \u00c9conomique du groupe Accor.<\/p>\n

Cette derni\u00e8re aura pour mission de renforcer le mod\u00e8le de franchise du groupe, en am\u00e9liorant la performance des h\u00f4tels franchis\u00e9s et en consolidant les relations avec les propri\u00e9taires. Leoz supervisera \u00e9galement l\u2019am\u00e9lioration des outils et des processus de soutien aux partenaires, tout en encourageant le partage des meilleures pratiques dans l\u2019\u00e9cosyst\u00e8me de franchise.<\/p>\n

Accor est bien pr\u00e9sent en Afrique, avec des h\u00f4tels dans de nombreux pays\u202f: en Afrique du Nord (Maroc, Tunisie, \u00c9gypte, Alg\u00e9rie), en Afrique de l\u2019Ouest (C\u00f4te d\u2019Ivoire, S\u00e9n\u00e9gal, Nigeria, Ghana) et en Afrique centrale et australe (Cameroun, R\u00e9publique d\u00e9mocratique du Congo, Afrique du Sud, Kenya). La nomination de Leoz souligne l\u2019importance pour le groupe de renforcer ses franchises et de consolider ses relations avec les propri\u00e9taires sur l\u2019ensemble du continent africain, ainsi qu\u2019en Europe et au Moyen-Orient.<\/p>\n

Leire Leoz poss\u00e8de une exp\u00e9rience internationale solide, ayant \u00e9t\u00e9 vice-pr\u00e9sidente des relations propri\u00e9taires et partenaires pour la r\u00e9gion EMEA (Europe, Moyen-Orient et Afrique) chez Marriott International. Ce cadre a \u00e9galement occup\u00e9 des postes de direction chez Starwood Hotels & Resorts et InterContinental Hotels Group, apr\u00e8s avoir commenc\u00e9 sa carri\u00e8re \u00e0 la Commission europ\u00e9enne.<\/p>\n","protected":false},"excerpt":{"rendered":"

Leire Leoz est nomm\u00e9e Directrice des franchises pour la division Premium, Milieu de gamme et \u00c9conomique du groupe Accor. Cette derni\u00e8re aura pour mission de renforcer\u2026<\/span><\/p>\n","protected":false},"author":76,"featured_media":103887,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"nomination-category":[7909],"nomination-location":[8095],"class_list":["post-103885","nominations","type-nominations","status-publish","format-standard","has-post-thumbnail","hentry","nomination-category-marche-entreprise-fr","nomination-location-afrique-fr"],"acf":[],"yoast_head":"\nLeire Leoz nomm\u00e9e Directrice des franchises chez Accor<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leire Leoz nomm\u00e9e Directrice des franchises chez Accor\" \/>\n<meta property=\"og:description\" content=\"Leire Leoz est nomm\u00e9e Directrice des franchises pour la division Premium, Milieu de gamme et \u00c9conomique du groupe Accor. 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