{"id":88681,"date":"2025-02-14T00:00:00","date_gmt":"2025-02-13T21:00:00","guid":{"rendered":"https:\/\/www.capmad.com\/news\/%news-category%\/88681\/"},"modified":"2025-02-14T11:00:47","modified_gmt":"2025-02-14T08:00:47","slug":"88681","status":"publish","type":"news","link":"https:\/\/www.capmad.com\/fr\/news\/tourisme-fr\/88681\/","title":{"rendered":"Tourisme \u00e0 Madagascar\u00a0: Une opportunit\u00e9 \u00e0 saisir"},"content":{"rendered":"

Une ambition mondiale port\u00e9e par l’\u00c9tat et le secteur priv\u00e9<\/b><\/h2>\n

Avec des projets strat\u00e9giques en cours, la Grande \u00eele souhaite transformer son secteur touristique en un moteur de d\u00e9veloppement durable et de croissance \u00e9conomique.<\/b><\/p>\n

Lors du Sommet mondial des gouvernements \u00e0 Duba\u00ef, le Pr\u00e9sident malgache Andry Rajoelina a pr\u00e9sent\u00e9 l\u2019ambition de Madagascar de devenir une destination touristique de r\u00e9f\u00e9rence \u00e0 l\u2019\u00e9chelle mondiale. \u00ab Madagascar a les moyens et l’ambition de r\u00e9ussir <\/i>\u00bb, a-t-il d\u00e9clar\u00e9. En effet, le gouvernement r\u00e9alise des projets strat\u00e9giques pour transformer le secteur. Parmi ceux-ci, la cr\u00e9ation de zones touristiques int\u00e9gr\u00e9es et de stations \u00e9cologiques haut de gamme dans les r\u00e9serves naturelles font partie des initiatives cl\u00e9s. L’objectif est de promouvoir la biodiversit\u00e9, la culture et l\u2019artisanat malgaches. \u00ab Les bases de cette transformation sont d\u00e9j\u00e0 pos\u00e9es<\/i> \u00bb, a pr\u00e9cis\u00e9 le Pr\u00e9sident.<\/p>\n

De plus, la coop\u00e9ration avec le secteur priv\u00e9 est essentielle pour garantir le succ\u00e8s de cette initiative. Plusieurs groupes internationaux, dans l\u2019h\u00f4tellerie et le transport a\u00e9rien, ont d\u00e9j\u00e0 exprim\u00e9 leur int\u00e9r\u00eat. Parall\u00e8lement, un cadre r\u00e9glementaire favorable aux investissements a \u00e9t\u00e9 mis en place. En cons\u00e9quence, les d\u00e9marches administratives ont \u00e9t\u00e9 simplifi\u00e9es et des incitations fiscales instaur\u00e9es pour encourager la construction d’h\u00f4tels et le d\u00e9veloppement des services touristiques.<\/p>\n

L\u2019attractivit\u00e9 de Madagascar en tant que destination touristique s\u2019appuie \u00e9galement sur une dynamique croissante du transport a\u00e9rien. En 2024, le pays a enregistr\u00e9 plus de 1,2 million de voyageurs, soit une progression de pr\u00e8s de 10 % par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente, selon l\u2019Aviation Civile de Madagascar (ACM).<\/p>\n

La Grande \u00eele s\u2019inspire des meilleures pratiques internationales afin de garantir l\u2019hospitalit\u00e9 et la qualit\u00e9 des services. L\u2019ambition du pays est d\u2019attirer un million de touristes d’ici \u00e0 2028. Ce projet est d\u2019ores et d\u00e9j\u00e0 soutenu par l\u2019arriv\u00e9e de nombreuses compagnies a\u00e9riennes internationales comme Airlink, Air Austral, Air France, Corsair, Turkish Airlines et Emirates, facilitant ainsi l\u2019acc\u00e8s au pays.<\/p>\n","protected":false},"excerpt":{"rendered":"

Une ambition mondiale port\u00e9e par l’\u00c9tat et le secteur priv\u00e9 Avec des projets strat\u00e9giques en cours, la Grande \u00eele souhaite transformer son secteur touristique en un\u2026<\/span><\/p>\n","protected":false},"author":76,"featured_media":88683,"comment_status":"open","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"news-category":[8012],"news-location":[7990],"class_list":["post-88681","news","type-news","status-publish","format-standard","has-post-thumbnail","hentry","news-category-tourisme-fr","news-location-madagascar-fr"],"acf":[],"yoast_head":"\nTourisme \u00e0 Madagascar\u00a0: Une opportunit\u00e9 \u00e0 saisir<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tourisme \u00e0 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