{"id":82676,"date":"2024-10-21T00:00:00","date_gmt":"2024-10-20T21:00:00","guid":{"rendered":"https:\/\/www.capmad.com\/news\/%news-category%\/maintenir-le-cap-sur-les-objectifs-touristiques\/"},"modified":"2024-10-21T12:00:27","modified_gmt":"2024-10-21T09:00:27","slug":"maintenir-le-cap-sur-les-objectifs-touristiques","status":"publish","type":"news","link":"https:\/\/www.capmad.com\/fr\/news\/tourisme-fr\/maintenir-le-cap-sur-les-objectifs-touristiques\/","title":{"rendered":"Maintenir le cap sur les objectifs touristiques"},"content":{"rendered":"

Plusieurs mesures gouvernementales pour atteindre les objectifs<\/h2>\n

Les activit\u00e9s touristiques impact\u00e9es par la crise sanitaire, essaient de rattraper le temps perdu. Malgr\u00e9 les insuffisances et les handicaps, l’horizon est plus promoteur que les ann\u00e9es pr\u00e9c\u00e9dentes.<\/b><\/p>\n

La Ministre du Tourisme et de l’Artisanat, Viviane Dewa, a invit\u00e9 les journalistes pour discuter de ce th\u00e8me. Au menu, un panorama de la situation dominante depuis son accession \u00e0 ce d\u00e9partement minist\u00e9riel. La premi\u00e8re question \u00e9vidente de la part des journalistes : est-ce que Madagascar sera en mesure d’accueillir le million de touristes dans les conditions optimales en 2028, un v\u00e9ritable d\u00e9fi ? Viviane Dewa, sans \u00e9viter la question, a insist\u00e9 sur le fait que toutes les mesures du gouvernement sont coordonn\u00e9es pour atteindre cet objectif.<\/p>\n

Par cons\u00e9quent, une strat\u00e9gie transversale de sept piliers a \u00e9t\u00e9 \u00e9tablie par le gouvernement. La gestion du domaine (organisation des intervenants), l’\u00e9dification d’infrastructures (construction de 11 500 chambres de qualit\u00e9), la valorisation de la destination (participation aux salons internationaux et recours aux influenceurs), l’am\u00e9lioration de la liaison a\u00e9rienne (sur les long-courriers et vols domestiques), la protection du s\u00e9jour des touristes, l’enrichissement des propositions sportives (beach soccer, golf, kitesurf, sports nautiques, trail, randonn\u00e9es) et la formation professionnelle des professionnels du secteur.<\/p>\n

Pour c\u00e9l\u00e9brer cette ambition nationale, un nouveau logo touristique de Madagascar a \u00e9t\u00e9 pr\u00e9sent\u00e9 : Il symbolise un baobab, embl\u00e8me du pays, et des vagues imposantes, \u00e9voquant les splendides c\u00f4tes de l\u2019\u00eele.<\/p>\n","protected":false},"excerpt":{"rendered":"

Plusieurs mesures gouvernementales pour atteindre les objectifs Les activit\u00e9s touristiques impact\u00e9es par la crise sanitaire, essaient de rattraper le temps perdu. Malgr\u00e9 les insuffisances et les\u2026<\/span><\/p>\n","protected":false},"author":76,"featured_media":82678,"comment_status":"open","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"news-category":[8012],"news-location":[7990],"class_list":["post-82676","news","type-news","status-publish","format-standard","has-post-thumbnail","hentry","news-category-tourisme-fr","news-location-madagascar-fr"],"acf":[],"yoast_head":"\nMaintenir le cap sur les objectifs touristiques<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maintenir le cap sur les objectifs touristiques\" \/>\n<meta property=\"og:description\" content=\"Plusieurs mesures gouvernementales pour atteindre les objectifs Les activit\u00e9s touristiques impact\u00e9es par la crise sanitaire, essaient de rattraper le temps perdu. 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